Wild Selections®

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Project Details:

Bumble Bee Foods, LLC

Client

Packaging

Category
Bumble Bee asked us to design the packaging for a line extension of its successful Wild Selections® brand: a premium line of wild-caught, sustainably-sourced seafoods.

The new packaging leverages established equities, but also incorporates significant refinements – from information hierarchy to appetite-appeal photography. The result is an optimized design that benefits from enhanced visuals, elevating branding and clear, streamlined messaging.
Description